Camera manufacturers hope reverse entry-level digital camera landslide trends, and in smart phones and the process of competition must keep the profits. Entry-level digital cameras in the entire camera market share is the largest. Apple and nokia (the Po), and other cell phone manufacturers have dramatically in the intelligent mobile phone camera performance, so the camera manufacturers plan for digital camera to join more features, such as through the television and computer direct broadcast pictures, etc.
Samsung electronics, senior vice President of the red Sullivan–arrived (Reid Sullivan) said: “all manufacturers, including samsung electronics, have to concentrate on the camera’s value orientation, and how to realize the camera, and the difference of the smart phone.” Samsung electronics will be posted on the CES 8 of digital camera, the camera will support wireless photo transmission etc. Function.
The NPD group analysts Leeds ยท card ting (Liz Cutting) says, because the development of smart phones, portable digital camera received great impact. And the intelligent mobile phone already to film the high resolution photos and video. Relative to the digital cameras, smart phones can help users to more easily will upload photos to Facebook and Flikcr website, etc.
Card ting, said: “the best equipment is that when you meet deserves the pictures of the moment, you take it on equipment.” Therefore, the camera manufacturers “need to make improvement, against smart phones”. So far, nikon, Canon, SONY, Eastman kodak and samsung electronics are shaky.
The NPD group last month, according to figures released in November 2011, the United States entry-level retail sales of camera year-on-year drop 17% to 12 million units. But the NPD group is not releasing revenue data. Entry-level digital camera sales from 2009 to landslide, when taking pictures mobile phone in af and zoom function has made a great progress.
According to the NPD group of data, American consumers use the smart phone last year took pictures of 27%, compared with 17% in 2010, and through the portable digital camera photographs from 52% in 2010 to 44%.